Women's Basketball Makes Annual Visit To Lawrence Memorial Hospital

Dec. 10, 2007

LAWRENCE, Kan. – For the 15th consecutive year, the University of Kansas women’s basketball team brightened the holidays of patients at Lawrence Memorial Hospital. Coaches and team members visited the hospital Tuesday, December 11th, and distributed items collected during the “Crimson & Blue Holiday Project”. Head Coach Bonnie Henrickson and her staff lead the team through the hospital.

During the visit, the team gave patients a variety of KU licensed product, including tee shirts, playing cards, pennants and team posters.

KU’s Trademark Licensing Office collects the items from officially licensed vendors, who donate the product for this event each year. This year the licensees donated over 1400 items with a retail value of approximately $11,000, according to Paul Vander Tuig, KU’s Trademark Licensing Director.

“The project and particularly the visit to LMH is always a great day,” Vander Tuig said. “It is a chance to give something back to our community. Just to give the patients any kind of lift as they visit with Coach and the team makes it all worthwhile.”

The trademark licensing program collects fees and royalties from manufacturers authorized to use KU’s trademarks commercially. Royalties distributed from the program are used to fund student and student-athlete scholarships at KU.