Jeda Hays Leland joined Kansas Athletics in June 2010. She is currently serving as the Director of Marketing & Advertising.
In her current role, Leland oversees the advertising for all 16 sports and is the marketing contact for volleyball and softball.
Prior to her current role, Leland was the Assistant Director of Marketing and Fan Experience for seven years. In that time, she served as the marketing contact for multiple sports including football, men’s basketball, soccer, baseball, softball and the Kansas Relays. While in that role, she also oversaw Hospitality on the Hill (football tailgate program), Ladies Night Out with Kansas Basketball, Football 101, KU Kickoff events (pep rallies prior to football season) as well as other events. In her first role at Kansas Athletics, Leland served as the Group Sales Coordinator.
A 2006 Kansas graduate, Leland returned to KU after spending time in the marketing offices at Vanderbilt University, Florida Atlantic University and University of Louisiana Monroe, where she also earned her Master’s degree in Communications in 2008.
A Pratt, Kansas native, Leland resides in Lawrence with her husband Andrew and one-year-old twins Maclin and Kenzie. In her spare time, she enjoys wine tasting, traveling and spending time with her family and friends.